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	<title>Schmooze &#187; Schmoozing</title>
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		<title>Social-Loco: the convergence of the social web, mobile and local-business</title>
		<link>http://www.socialmobilescoop.com/social-loco-the-convergence-of-the-social-web-mobile-and-local-business/</link>
		<comments>http://www.socialmobilescoop.com/social-loco-the-convergence-of-the-social-web-mobile-and-local-business/#comments</comments>
		<pubDate>Sun, 10 Apr 2011 15:05:39 +0000</pubDate>
		<dc:creator>rich</dc:creator>
				<category><![CDATA[LBS]]></category>
		<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[WiFi]]></category>
		<category><![CDATA[Wireless]]></category>
		<category><![CDATA[less networks]]></category>
		<category><![CDATA[location based services]]></category>
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		<category><![CDATA[mobile advertising]]></category>
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		<category><![CDATA[sf mobile]]></category>
		<category><![CDATA[smart wifi]]></category>
		<category><![CDATA[social mobile]]></category>
		<category><![CDATA[social mobile apps]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=505</guid>
		<description><![CDATA[  Social-Loco: the convergence of the social web, mobile and local-business Social-Loco will dive into social and mobile web convergence, and what that means for SMB, big brands and consumers. Learn from real-world successes in daily deals, location based services and advertising, mobile marketing platforms and more. Executives from Groupon, Facebook, Google, ATTi, Microsoft and [...]]]></description>
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		<title>Less Networks CEO receives 2009 Wireless Industry Leadership Award and runs away</title>
		<link>http://www.socialmobilescoop.com/less-networks-ceo-receives-2009-wireless-industry-leadership-award-and-runs-away/</link>
		<comments>http://www.socialmobilescoop.com/less-networks-ceo-receives-2009-wireless-industry-leadership-award-and-runs-away/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 19:58:38 +0000</pubDate>
		<dc:creator>rich</dc:creator>
				<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[WiFi]]></category>
		<category><![CDATA[Wireless]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=429</guid>
		<description><![CDATA[Less Networks CEO Rich MacKinnon receives 2009 Wireless Industry Leadership Award]]></description>
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		<title>SF Mobile: La donna e mobile</title>
		<link>http://www.socialmobilescoop.com/sf-mobile-la-donna-e-mobile/</link>
		<comments>http://www.socialmobilescoop.com/sf-mobile-la-donna-e-mobile/#comments</comments>
		<pubDate>Sat, 08 Aug 2009 06:54:45 +0000</pubDate>
		<dc:creator>robertorrh</dc:creator>
				<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[less networks silicon valley]]></category>
		<category><![CDATA[sf mobile]]></category>
		<category><![CDATA[web 2.0 company]]></category>
		<category><![CDATA[women in technology]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=304</guid>
		<description><![CDATA[Last month, I attended my first SF Mobile event, Women in Technology, which turned out to be a different kind of SF Mobile event. Typically focused on the latest mobile start ups, SF Mobile teamed up with Orange Labs to pay homage to a group of extraordinary Silicon Valley women. All were entrepreneurial in the [...]]]></description>
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		<title>LBS Apps for 2010 &amp; Beyond</title>
		<link>http://www.socialmobilescoop.com/lbs-apps-for-2010-beyond/</link>
		<comments>http://www.socialmobilescoop.com/lbs-apps-for-2010-beyond/#comments</comments>
		<pubDate>Sun, 02 Aug 2009 15:49:02 +0000</pubDate>
		<dc:creator>robertorrh</dc:creator>
				<category><![CDATA[LBS]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[lbs apps]]></category>
		<category><![CDATA[lbs enabled]]></category>
		<category><![CDATA[less networks]]></category>
		<category><![CDATA[location based services]]></category>
		<category><![CDATA[smart wifi]]></category>
		<category><![CDATA[social mobile apps]]></category>
		<category><![CDATA[wca]]></category>
		<category><![CDATA[wireless communication alliance]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=247</guid>
		<description><![CDATA["Where to park?" app and other location-based services wow WCA audience at PARC]]></description>
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		<title>Accidental Money and Bumping Into Opportunity</title>
		<link>http://www.socialmobilescoop.com/accidental-money-and-bumping-into-opportunity/</link>
		<comments>http://www.socialmobilescoop.com/accidental-money-and-bumping-into-opportunity/#comments</comments>
		<pubDate>Mon, 06 Jul 2009 23:13:35 +0000</pubDate>
		<dc:creator>robertorrh</dc:creator>
				<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[less networks]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=175</guid>
		<description><![CDATA[Less Networks VP of Sales Lennie Myers once told us, &#8220;You&#8217;ll make a lot more money by accident than you ever will on purpose.&#8221; Could that be true? Just in case, we&#8217;ve decided to step up the randomness factor by intentionally bumping into lots of new people and situations. It seems to be working, so [...]]]></description>
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		<title>Schmoozer Drummer</title>
		<link>http://www.socialmobilescoop.com/schmoozer-drummer/</link>
		<comments>http://www.socialmobilescoop.com/schmoozer-drummer/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 22:45:10 +0000</pubDate>
		<dc:creator>robertorrh</dc:creator>
				<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[less networks silicon valley]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=158</guid>
		<description><![CDATA[Roberto Hernandez is the Less Networks schmoozer extraordinaire in Silicon Valley. He can often be found schmoozing at SF New Tech, with a Negra Modelo in one hand and an orange business card in the other. When he&#8217;s not schmoozing in San Francisco&#8217;s social mobile scene, he&#8217;s pounding the drums for Redwood.]]></description>
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		<title>Is it Reach, Targeting or Scale?</title>
		<link>http://www.socialmobilescoop.com/reach-targeting-or-scale/</link>
		<comments>http://www.socialmobilescoop.com/reach-targeting-or-scale/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 17:01:38 +0000</pubDate>
		<dc:creator>rich</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=63</guid>
		<description><![CDATA[There's an inherent tension between the reach of mass communications and the targeting power of social media.  By definition, the most targeted ad campaign would have an audience of one.... but at what cost?  Unless agency and production costs can be scaled down just as dramatically, the smallest feasible target size will have to be somewhere inbetween.]]></description>
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		<title>Free WiFi Dude Seeks Lucrative Relationship</title>
		<link>http://www.socialmobilescoop.com/free-wifi-dude-seeks-lucrative-relationship/</link>
		<comments>http://www.socialmobilescoop.com/free-wifi-dude-seeks-lucrative-relationship/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 16:57:51 +0000</pubDate>
		<dc:creator>rich</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Wireless]]></category>
		<category><![CDATA[less networks]]></category>
		<category><![CDATA[smart wifi]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=61</guid>
		<description><![CDATA[No matter how exciting the potential for growth in the social networking or social mobile spaces is, you can't get very far unless you also keep abreast of what's happening in advertising.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Too hot? Too cold? Too Far? Too Bad.</title>
		<link>http://www.socialmobilescoop.com/too-hot-too-cold-too-far-too-bad/</link>
		<comments>http://www.socialmobilescoop.com/too-hot-too-cold-too-far-too-bad/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 16:55:14 +0000</pubDate>
		<dc:creator>rich</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[WiFi]]></category>
		<category><![CDATA[less networks]]></category>
		<category><![CDATA[smart wifi]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=59</guid>
		<description><![CDATA[Stanford entrepreneurship panel concludes that having a Silicon Valley corporate presence is vital to companies in relevant industries.]]></description>
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		<title>The Irony of the New &#8220;Social Mobile&#8221; Space</title>
		<link>http://www.socialmobilescoop.com/the-new-social-mobile-space/</link>
		<comments>http://www.socialmobilescoop.com/the-new-social-mobile-space/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 00:27:23 +0000</pubDate>
		<dc:creator>robertorrh</dc:creator>
				<category><![CDATA[Schmoozing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.socialmobilescoop.com/?p=7</guid>
		<description><![CDATA[The irony of the new &#8220;social mobile&#8221; space is that few technologies today can actually replace happy hour mixers, trade shows, and other networking events.  As a result, we&#8217;re getting out more, drinking more drinks, and logging more air miles.  Sure, we&#8217;re using Facebook and LinkedIn to help set up meetings and keep track of [...]]]></description>
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